by Hannah | Jan 21, 2019 | Case Studies
A leadership coach was planning to launch a major programme about 6 months from when she first approached me. The programme was to be an online group academy for female leaders, combined with mentoring opportunities and one-on-one sessions. The coach wanted to...
by Hannah | Jan 21, 2019 | Case Studies
A seasoned event organizer approached me when she was in the following situation: She wanted to launch a regular semi-annual dance event in a beautiful reconstructed venue. Her own circle of students would not be enough to fill the venue, so she needed to target a...
by Hannah | Jan 21, 2019 | Case Studies
A life coach approached me with the desire to graphically design her freebie in the form of a 10-page e-Workbook, to create a dedicated landing page for it and to set up the necessary email sequence on autoresponder in her email marketing tool (Direct Mail for Mac)....
by Hannah | Nov 27, 2018 | Resistance to Marketing
I know a fellow consultant, who is a true expert in his field of nutritional consulting for business organizations. Not only that. His integrity is high. He resists using any kind of pushy marketing tactics on anyone. That is his argument against using marketing...
by Hannah | Nov 20, 2018 | Trial-and-Error Lessons
Let me tell you why the phrase “I SHOULD” should be -pun intended- banned. It is a sneaky energy drainer that forces me either into a state of indecisive paralysis or makes me do things that I resent doing, so I end up doing a poor job and spending my precious life...
